How a Digital Switch-Off Allows Ravers to Let Go
Lakota, now running for almost three decades, is an Association in Bristol. The mythical place on the corner of Upper York Street and Moon Street climbed to prominence in the early nineties, establishing itself as the beating heart of Bristol’s vibrant underground music scene and one of the most well-known clubs in the united kingdom.
This Halloween weekend, Lakota Nightclub in Bristol is encouraging ravers to surrender their phones and allow their inhibitions run wild. For one night only, Lakota intends to conquer that the no holding back mindset that ravers had when the team started out.
But in a universe where smartphones have almost become Extensions of our own bodies, exposing apparatus is surely a daring move by the iconic Bristol club.
Find out more about the inspiration for Eats Everything’s Halloween Digital Switch Off.
Eoin clarifies that Lakota was the primary place to really Concentrate on underground music and rave culture in the city –‘a genuine old school rave scene’ The thought for the digital switch-off came out of a longing to revive the roots of this club.
“James Haggart, the director, has always wanted to do Something where you really have men and women with the present time of this dance. We’re such a related society today and everything is online. This is about bringing back the feelings of an old-school rave.”
Eoin says that the term’hedonism’ perfectly captures what they Want to attain by locking ravers’ telephones off.
“We Would like to create a hedonistic night where people really Can give up reality and be in the moment. It seems somewhat clichéd, but I think it’s quite important that every now and you turn your phone off and go out, have fun, and actually live in everything you are doing.”
Lakota is teaming up with Yondr to change the iconic club To a phone-free space. Yondr is a startup that makes magnetic locking smartphone pouches, designed to help people switch off their mobile and tune into existence. Yondr CEO Graham Dugoni was motivated to create the pouches after discovering that people at many of the concerts he was attending were absorbed in their telephones than with the songs.
This shared belief system gave life to the perfect Venture to induce Lakota’s phone-free vision ahead. Attendees have to lock away their phones to gain entry into the club and can access them upon leaving.
Eoin says the reaction to the concept has been great so far! This response backs up the findings in Eventbrite’s latest report on The Shifting Rules About Mobile Phones in Gigs. The proliferation of smartphone usage (and the parallel rise of social networking ) is becoming more and more noticeable in dwell spaces — and most notably at live music events. Eventbrite was inquisitive to know how attendees and actors felt about the omnipresence of phones at events.
70% of respondents said they find it bothersome and 69 percent Agreed that some action ought to be taken to minimise it.
DJ, producer, and record label owner Anja Schneider Believes’there’s nothing more unsexy than phones’ in clubs.
“The reason people used to visit clubs would be to flirt and dance. Nowadays people are flirting all the time with their mobiles. And dancing with their phones in their hands. Does this stop people from letting go in the same way? Yeah, I think so.”
There’s no doubt that the growth of smartphones is driving a New kind of individualism from the club scene — one by which individuals are often on their telephones to’pretend’ a great time, rather than truly connecting with the experience and the people around them. There’s also the fear of being listed — a massive hindrance for club-goers letting move as they did earlier.
“There’s always the thought that there could be somebody Filming and watching you. Whereas if you’re there with no phones around the dancing floor you can certainly go ahead, which feeds into the hedonistic part of this show. There’s no paranoia or anxiety about possibly being filmed when you are letting loose”
It’s no surprise, then, that 56 percent of the event attendees
Eoin and his team launched a pre-event questionnaire for a Deeper comprehension of the feelings and worries of the registered ravers, and indeed, the prospective attendees aren’t without their worries. 23% report feeling anxious about the event, raising issues like getting lost, losing friends, and not having the ability to respond quickly in case of a crisis.
To quench these worries, the Lakota staff have decided to set Up a little area where attendees can check their telephones.
“Just as we want to make a no-phones place — it is 2019. We can’t fully starve people of assessing their telephones. There will be a little area in the smoking area cordoned off where folks are going to have the ability to unlock and access their telephones, but when they come in they’ll need to re-lock their phones.”
Of course, Eoin explains the smartphone revolution Is not all bad, especially when it comes to marketing.
“You can get some really good footage from individuals who Have been standing in the audience and captured an amazing moment with the DJ — such as a really good tune dropping or a psychological connection between the DJ and the audience. So I think that its a double-edged sword, really. On one side of this, it may be helpful, particularly for promotion. But at precisely the exact same time, everyone’s on their telephones.”
Our report demonstrated that the Amount of electronic
Mobiles is a large part of the appeal at live events. So to facilitate attendees to the idea of a electronic switch-off, Eoin and his staff are allowing members to record their night the conservative manner.
“We’re handing out disposable film cameras to allow individuals To capture their nighttime. We wish to upload the old film photos on the internet — it provides a wonderful aesthetic to it and people are able to enjoy using a few photographs with friends.”
To make the event a true success, the Lakota team have Curated a dynamic lineup to turn up the power and inspire event-goers to truly lose themselves in the music, including Lord Leopard, Alexis, performances by Small Gay Brother, along with an electric five hour set by Bristol native and ex-Lakota regular Eats Everything?
Eoin clarifies East Everything? Is the ideal headline act
“Eats Everything? Has a strong connection with the background of Lakota. It works nicely for him to bring an old-school rave feeling because he grew up in Bristol, going out to raves at Lakota and playing hardcore sets .
Eoin explains that the ultimate Goal of the digital switch Off would be to showcase that it is doable — that people don’t have to be connected 24/7.
“Hopefully, It Is Going to show people They Can switch off And be in the moment and have just as much of a good time. It’s about breaking down the barriers that people have .”
Will requesting ravers to depart their phones triumph in Breaking down barriers and rekindling the hedonistic charm of this old-school rave experience? We’ll be catching up with Eoin post-rave to hear all about it — stay tuned!